LO2: Design Sketches and Drafts

LO5: Final Designs

LO2: Task 2 - Brief and Imaginary Entity

Brief:

Producing promotional and marketing materials for new live music event.

I will be creating graphics media featured on mediums such as:

■Shirt

■Logo

■Leaflet

■Ticket

Imaginary Entity:

Ryan, 19 years old, is a working student who has quite a bit of time and likes to spend it on going to a series 

of events, which includes music fests. With that, he tends to listen to music almost everywhere he goes. He 

listens to a wide range of rock sub genres: punk, metalcore and even indie rock. He even listens to rock bands 

that are not sung in English such as Japanese rock.

Analytics: 

Male: 70% 

Female: 30% 

Occupation: 60% students 

Age range: 17-26 years old

LO4: Production Plan

The above production plan will have me work on drafts for the first 2 weeks in which where I begin to finalize the designs. I will however, work on drafts and finalizing during the 3rd to 5th weeks. I will be gathering feedback during the end of finalizing designs and the launch date will be 2 weeks prior to the festival launch.

LO4: Task 4 - Budget

Budget necessary for certain things such as equipment, software and printing costs:

Printing services: (http://www.vistaprint.co.uk/t-shirts.aspx?pfid=372&txi=15176&xnid=TopNav_Men%27s+T-Shirts+(linked+item)_T-Shirts_Custom+Clothing_All+Products&xnav=TopNav) - Specific, Merchandise (T-Shirts)

(http://www.vistaprint.co.uk/) - General Print Media

Starting value is around £5.35 per shirt (Basic). There are the 2 other variant (SignatureSoft and Long Sleeve) which are priced at £8.03 per shirt. These prices are the same for the Men's, Women's and Kids' t-shirts size types.


Software: (http://www.adobe.com/uk/products/catalog/software._sl_id-contentfilter_sl_catalog_sl_software_sl_mostpopular_uk.html)

Adobe Illustrator and Adobe Photoshop (Both costs £17.15 per month licensing which totals to £34.30 per month)


Pricing/Budgeting:

LO4: Legal and Ethical

Legal and Ethical - J-Rock Fest

The graphics design work and forms of advertisement follows the rules that the ASA codes have set out. My campaign/planned event follows the rules and are only concerned about the following:

- Compliance
- Recognition of marketing communications
- Harm and offence
- Database practice
- Alcohol

Other codes that are not on the list is followed but they are not of a concern in terms of the type of event I have planned out. Considering that it is a music festival type event, it will not have anything on Misleading Advertisement, Political Advertisement, any sales promotions, distance selling, Environmental claims, Medicines, medical devices, health-related products and beauty products, Health concerns, Financial products and any form of gambling. 

The designs I have created does not require any form of images which are copyrighted and/or owned by a specific group. Each design is made with original and owned assets so I have no need to consider anything concering copyright. 

LO3: Presentation Evidence