Monday 19 October 2015

LO1: Task 1 - T In The Park





A)     Purpose
The purpose of the graphic media created above is to promote the T In The Park music festival. Just as any other event does, promotion through graphic mediums can prove quite effective, depending whether a design has been laid out well and has a certain style to it.

B)      Format
There are 5 formats to the promotional material for T In The Park: Tickets, logo, merchandise, poster and a banner. Each of these as any other promotion for every event, are used to advertise the T In The Park music fest. 

C)      Content
The formats have different content featured on them. In general, each of the designs have the logo always present, some even have a different style for them. The poster has the information pertaining all the artists that will be playing at the music festival, the time that they will be playing at what days and what the location it will be at. The poster has several differences in terms of content compared to something like the jumper with the artists on the back. The poster features several artist names which are bigger than the other ones which catches peoples eyes more often than not since they may notice the artist and they can become more interested. 

D)     Style
The style of T In The Park features very bright colours, large varied fonts and thematic feel to the type of design it has. The varied fonts are most likely to represent the artists that are playing in the music fest as they each have their own font styles that represent themselves. The banner has quite an artistic style due to the way they used their logo part and incorporating it as a main focus of the banner. 

E)      Layout
The layout is quite clean for most of the designs except for the poster which has a chaotic but still ordered look. The images in disorganized fashion but is kept on a single side rather than everywhere. The artists and the categories follow a pattern of left to right and back to the left side.

F)      Target Audience
Due to the way the designs are made and laid out, it can attract a wide range of audience and not only that, the artists featured are quite well known and are made obvious through the layout and style. Like any other music fest, these are aimed towards the local people, students and people who generally go to music fests.

G)     Regulatory Bodies
The regulatory body would be the ASA due to the fact that these are forms of advertising and promotion. As these do not contain any form of feature that can infringe upon rules and laws set by ASA, these formats of advertisement are allowed.

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